Centralising event venue booking

A centralised portal for promotors to follow-up on event venue bookings.

Event management

Planning

Portal

Challenge

What was the challenge?

As Belgium’s market leader in venue operation for public events, Be•at identified the need to update their venue booking system as it approached end-of-life. Given the opportunity to start over new, they wanted to improve how event promotors could access and engage with venue information and improve their way of working.

Process

How did we help?

Everything started out with a Refinement Workshop where we worked together to define their current system's capabilities and identifying the specific needs and desires for the new portal.

From the insights we gathered from the workshop, we crafted a strategic roadmap. This blueprint outlined the evolution of the Promotor Portal, detailing both short and long-term objectives, making sure that the new portal would be scalable and adaptable to future requirements.

During the development phase, we used Retool to bring together the portal, focusing on a clean integration architecture. We connected it with Salesforce, WordPress, and other internal systems for a one-stop information hub.

To keep the project aligned with Be•at's vision, we engaged in regular status meetings, to create an environment of transparency and ongoing feedback.

Process

How did we help?

Everything started out with a Refinement Workshop where we worked together to define their current system's capabilities and identifying the specific needs and desires for the new portal.

From the insights we gathered from the workshop, we crafted a strategic roadmap. This blueprint outlined the evolution of the Promotor Portal, detailing both immediate and long-term objectives, making sure that the new portal would be scalable and adaptable to future requirements.

During the development phase, we used Retool to bring together the portal, focusing on a clean integration architecture. We connected it with Salesforce, WordPress, and other internal systems for a one-stop information hub.

To keep the project aligned with Be•at's vision, we engaged in regular status meetings, to create an environment of transparency and ongoing feedback.

Solution

What is the result?

We have build a centralised portal for promotors to follow-up on event venue bookings, event management and the latest venue news.

Some of the core features include:

A comprehensive calendar showcasing all event options and dates across Be•at's arenas and theaters.
Detailed event and option insights tailored to the promotor.
Full integration with Salesforce and WordPress, along with Be•at's internal systems, for synchronised data delivery.
A constantly updated news outlet to keep promoters informed with the latest venue updates.

"Sixth Generation has enabled us to ship products faster and helped us establish a low-code governance within our organisation."

Stefan Esselens – Technology & Innovation Director

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